Friday, January 16, 2009

Be Careful What You Tweet

A cautionary tale from Peter Shankman's blog yesterday. A high-paid consultant went to speak at FedEx's corporate office in Memphis about social media. He urged them all to get on Twitter and Facebook, and specifically told them to "friend" him. Someone did just that and discovered that the consultant was talking smack about Memphis on Twitter. The employee's reaction probably just cost the consultant millions of dollars (not to mention endless embarrassment).

I told my sister, who was in the aforementioned presentation (and enjoyed it overall), that this is the very reason why I cannot Twitter. I'm a smart-alec at heart. In such a fast-paced medium, odds are that I will eventually say something I regret. Better to sit on the edge of the pool a little longer, methinks.

2 comments:

Mark Roy Long said...

Well, then again, I think you can Twitter as long as you follow the email rule of remembering that anything can be forwarded to the exact wrong person (and probably will be.)

Lori Cates Hand said...

Oh but Mark, I fail that rule in my personal life all the time!