Graphic Designer Job Outlook

In response to Stephen Tiano's query, here are the OOH stats on employment outlook for graphic designers--much the same as for writers and editors:

Employment of graphic designers is expected grow about as fast as average. Keen competition for jobs is expected; individuals with a bachelor’s degree and knowledge of computer design software, particularly those with Web site design and animation experience will have the best opportunities.

Employment change. Employment of graphic designers is expected to grow 10 percent, about as fast as average for all occupations from 2006 to 2016, as demand for graphic design continues to increase from advertisers, publishers, and computer design firms. Some of this increase is expected to stem from the expansion of the video entertainment market, including television, movies, video, and made-for-Internet outlets.

Moreover, graphic designers with Web site design and animation experience will especially be needed as demand increases for design projects for interactive media—Web sites, video games, cellular telephones, personal digital assistants, and other technology. Demand for graphic designers also will increase as advertising firms create print and Web marketing and promotional materials for a growing number of products and services.

In recent years, some computer, printing, and publishing firms have outsourced basic layout and design work to design firms overseas. This trend is expected to continue and may have a negative impact on employment growth for low-level, technical graphic design workers. However, most high-level graphic design jobs will remain in the U.S. Strategic design, the work of developing communication strategies for clients and firms to help them to gain competitive advantages in the market, requires close proximity to the consumer in order to identify and target their needs and interests.

Job prospects. Graphic designers are expected to face keen competition for available positions. Many talented individuals are attracted to careers as graphic designers. Individuals with a bachelor’s degree and knowledge of computer design software, particularly those with Web site design and animation experience will have the best opportunities.
Graphic designers with a broad liberal arts education and experience in marketing and business management will be best suited for positions developing communication strategies.